Saturday, October 13, 2007

Responsibility

Well, after trying to rack my brain to remember the company that has come out with a cool set of commercials, I finally saw it again while watching some football with Kenzie (napping).

I am a huge fan of these new commercials by Liberty Mutual Insurance. They are titled "Responsibility" Take a look at a couple...pay close attention:

1st Edition


2nd Edition



This is a great example of how just doing something for someone, could have an impact on someone else, who in turn does the same...and so on. Notice how they tie it all back to the first character in the commercial.

1 comment:

Anonymous said...

Inspiring--but I'm always left baffled by the whole idea of looping back to the start of the sequence. Is time travel involved? Alternate universes? See, now we know why people aren't nicer to each other: the tricky quantum physics always gets in the way. -- Big Bro Jeff